Open banking is the secure sharing of financial data with third-party providers. Instead of keeping your financial data locked inside one bank, you can securely share it with other apps and services. This sharing happens through Application Programming Interfaces, or APIs.
Think of an API as a secure digital bridge. This bridge allows new services and products to connect directly with your bank account. If you want to rank higher in the digital finance space, combining these APIs with solid SEO services will help your new fintech product reach the right people.
Why does customer consent matter? Because you stay in control. You decide who sees your data and for how long. Just give permission, and the bridge opens.